ZDNETOur businesses are undergoing an AI transformation. Increasing numbers of professionals use generative AI and machine learning to complete mundane tasks and spend more time on the activities that matter most.Also: AI transformation is a double-edged sword. Here’s how to avoid the risksBusiness and digital leaders are charged with turning these initial forays with emerging technology into a long-term competitive advantage. Here are three ways to ensure AI changes your organization for the better.1. Increase time spent on value-adding activitiesDave Moyes, partner for information and digital systems at architect SimpsonHaugh, said his firm uses AI in three key areas: word AI, image AI, and generative AI (Gen AI).Word AI is a productivity boon. The practice is introducing automation to help staff reduce the hours spent on time-intensive tasks such as preparing emails, creating meeting minutes, and developing site reports.The practice uses Gen AI for parametric design, where building elements and engineering components are shaped using algorithmic processes rather than direct, manual manipulation.Also: How Gen AI means better customer experiences – see one bank’s approachMoyes told ZDNET that this branch of AI is well-established in architecture. His firm hones its approach using tools like Autodesk Forma and the Grasshopper visual programming interface in Rhino.”Something as simple as the orientation of a building can make a massive difference, particularly when dealing with tall towers,” he said.”Being able to rotate the building by 10 degrees to see the effect of the wind is quick with AI. Previously, that process would have required a specialist and taken many hours.”Moyes said the good news is that the automation enabled by Gen AI means staff spend less time on paperwork and more time on value-adding activities.”Architects can focus on design because the technology removes many of the questions around compliance.”Also: Your AI transformation depends on these 5 business tacticsFinally, the practice uses image AI — and the specialist tool, ComfyUI — to help professionals generate early-stage design proposals based on sketches and prompts.”Early-stage architecture is a sales pitch around the vision for the scheme, the context within the city, the benefits to the environment, and the benefits to the clients. Image generation allows us to enhance the sales pitch,” he said.”Our staff might say, ‘Give me an image of somebody sitting in a bedroom overlooking the beach.’ Generating that image within a large language model is easy.”However, Moyes cautioned other business leaders to ensure highly skilled humans stay in the loop.”For example, the tools may not understand what a dual-aspect apartment is,” he said. “So, there’s still a level of input required from the architect to say, ‘Actually, the scheme this AI tool has created is not right.’ The technology still needs somebody to validate the data.” More