Amazon’s Prime Big Deal Days sale (also known as October Prime Day) is well underway, and on Oct. 9’s day two, Amazon has dropped prices on everything from TVs to laptops, robot vacuums, home goods, smart tech, and beyond to help you get a jump on your holiday shopping.
Here at ZDNET, our tech and deal-hunting experts have been searching through thousands of deals and discounts this week to curate the best October Prime Day sales live now. We’ll update this live blog constantly throughout the sale event to bring you all the latest deals worth paying attention to, so check back often.
Our favorite Amazon October Prime Day deals so far
<!–>
for $80 (save $19): Keep track of everything from your remote to your keys to your kids with an AirTag, our favorite Bluetooth tracker.
Prime Day Kindle deals: Kindle Paperwhite, Oasis, Kids, and more
<!–>
- Kindle Oasis<!–> for $135 (save $135): This excellent, water-resistant e-reader is 50% off right now – one of the best Prime Day deals we’ve seen yet. It comes with an ergonomic handrest that makes it easy to hold in your palm.
- Kindle Paperwhite–> for $125 (save $25): Get our favorite Kindle model at a 17% discount. For what it’s worth, this model rarely goes on sale, so even a smaller discount is better than nothing.
- Kindle Paperwhite Case<!–> for $26 (save $9): This protective case offers lightweight, water-resistant protection for 26% off.
- Kindle Scribe–> for $255 (save $85): Annotate your favorite novels and illustrate on a paper-like screen with this Kindle that doubles as an illustrator.
- Kindle Scribe Essentials Bundle<!–> for $300 (save $140): Draw, take notes, annotate your reading assignments, and more with this e-reader that doubles as a note-taker.
- Kindle Kids Paperwhite–> for $115 (save $55): This Kindle Paperwhite features parental controls, a protective case, and enough books to keep your child busy.
- Remote Control Page Turner for e-readers<!–> for $16 (save $54): This remote allows you to easily turn pages on your Kindle, making reading more comfortable.
- Moko case–> for $12 (save $28): If you have an older Kindle model and you’re in need of a replacement case, you can save on a variety of Moko cases.
Prime Day TV deals: Sony, Samsung, LG, and more
<!–>
- Sony Bravia 8 OLED 65-inch<!–> for $1,698 (save $802): Sony’s latest OLED model is ZDNET editor-in-chief Jason Hiner’s tested pick for the best TV for the price and one of the best Prime Day TV deals you can snag now. It features Dolby Vision and Dolby Atmos support, a 120Hz refresh rate, and Sony’s Acoustic Surface Audio+ technology.
- Samsung 75-Inch Class Neo QLED 4K QN90C–> for $1,688 (save $1,310): One of the best Samsung TV’s we’ve tested gets a massive 43% discount this week.
- LG OLED evo C4 Series 65-Inch 4K Smart OLED TV<!–> for $1,497 (save $1,203): This excellent LG OLED TV gets a major 45% price cut for Prime Day.
- LG B3 OLED 77-inch–> for $1,797 (save $500): This is a more affordable LG OLED model that offers Alexa, and Hey Google voice controls Dolby Vision and Dolby Atmos support, and VRR support for console gaming.
- Samsung The Frame TV 55-inch<!–> for $998 (save $500): Grab Samsung’s popular TV that doubles as a work of art. Different sizes are on sale for up to $700 off for Prime Day.
- Amazon Fire 40-inch HD Smart TV–> for $160 (save $40): Snag a budget smart TV for $90 less days during Prime Day.
- Amazon Fire TV Cube<!–> for $100 (save $40): Get the Fire TV Cube with Alexa and stream all your favorite shows for 29% off.
- Amazon Fire TV 50-inch 4-Series 4K–> for $280 (save $170): Snag this Fire TV for 33% off and watch all your favorite movies and shows for less.
- Amazon Fire TV 32-inch 2-Series HD<!–> for $100 (save $40): Save 29% on this Fire TV that’s a perfect size for a college apartment, a kid’s room, and more.
- Hisense 65-inch Mini-LED ULED 4K UHD Google Smart TV–> for $748 (save $352): Save over $350 on this 65-inch Hisense model for more display space and improvements in resolution thanks to mini-LED technologies.
- Hisense U8N 85-inch<!–> for $1,798 (save $1,000): A high-end QLED TV from Hisense with a 144Hz refresh rate, built-in voice controls, and support for both Dolby Vision and Dolby Atmos.
- Insignia 50-inch F30 Series LED 4K UHD Smart Fire TV–> for $190 (save $110): If you want a budget but large display, you can spend only $190 on a 50-inch Insignia model.
- LG 65-inch OLED evo C4 TV<!–> for $1497 (save $1203): If you want a premium 4K TV with an OLED display, you can save over $1,000 on a 65-inch LG model.
- TCL 75-inch Q65 QLED 4K UHD Smart TV–> for $600 (save $150): Looking to spend less but enjoy more display space? We’ve found a cracking deal on a 75-inch TCL model.
Prime Day Apple deals: MacBooks, iPads, and more
<!–>
- Apple iPhone 16 models<!–> for $0.01 (save $829): Get an iPhone 16, 16 Plus, 16 Pro, or 16 Pro Max essentially for free if you sign up for a Boost Mobile wireless plan through Amazon right now.
- MacBook Air M2 256GB–> for $749 (save $250 on Silver): This is an excellent deal on one of our favorite MacBooks — don’t miss it.
- Apple AirPods Max<!–> for $395 (save $154): Save over $150 on Apple’s over-ear headphones, our pick for the best AirPods for travelers and audiophiles.
- Apple iPad (9th Gen)–> for $199 (save $130): If you’re looking for a bargain iPad, you can save $130 on a used 9th-generation model that comes with a 10.2-inch display.
- Apple iPad Mini (6th Gen)<!–> for $350 (save $149): Apple’s 6th-generation iPad mini features an 8.3-inch display, an A15 processor, and 64GB of storage.
- Apple iPad Pro (M4)–> for $1,099 (save $100): If you want the top-of-the-range iPad, consider this deal on an 11-inch iPad Pro, which is powered by Apple’s latest M4 chip. Different discounts are available depending on the storage option.
- Apple 2023 MacBook Pro<!–> for $1,299 (save $300): Save $300 on a 14.2-inch MacBook Pro, a workhorse laptop complete with an M3 chip, 8GB of RAM, and 512GB of storage – our pick for the best laptop you can buy.
- Apple Watch Series 9–> for $329 (save $100): Save on 2024’s Series 9 Apple Watch with GPS connectivity, in several color options.
- Apple Watch SE (2nd Gen)<!–> for $170 (save $79): Apple’s most affordable smartwatch is our pick for best Apple Watch for first-time buyers.
- Apple Pencil (2nd gen)–> for $90 (save $39): This Apple Pencil is compatible with the iPad Pro, the iPad Air (4th and 5th gen), and the iPad mini (6th gen).
- Apple AirPods 3<!–> for $130 (save $40): If you don’t want noise cancellation in your earbuds but still want that Apple ecosystem compatibility, these AirPods 3 are a good choice.
Prime Day tablet deals: iPads, Fire tablets, Galaxy Tabs, and more
–>
for $75 (save $75): Got kids? Grab the HD 8 Pro Kids tablet from Amazon for 50% less (one of the best Prime Day tablet deals live now) — perfect to save for a holiday gift. It comes with a free, one-year subscription to Amazon Kids+ and an Amazon FreeTime Unlimited subscription, which grants access to thousands of kid-friendly, ad-free books, movies, games, and more.
Prime Day laptop deals: MacBooks, gaming laptops, and more
–>
for $1,299 (save $300): Apple’s M3 MacBook Pro is our tested pick for the best laptop you can buy in terms of performance and hardware. This is one of the lowest prices we’ve seen this year, and one of the best Prime Day laptop deals so far.
Prime Day smartphone and accessory deals
<!–>
- Samsung Galaxy S24 Ultra<!–> for $921 (save $379): Our pick for the best phone we’ve tested so far, the Galaxy S24 Ultra packs top specs across key categories, including display, performance, battery life, and camera. It also has a built-in S-Pen.
- Anker MagGo 3-1 Wireless Charger–> for $84 (save $26): If you’re a loyal Apple user, you’ll love this 3-1 phone/watch/earbuds charger that folds down for easy travel. It’s an editor favorite.
- Apple iPhone 16 Pro Max<!–> for $0.01 (save $1,199): Boost Mobile will cover the cost of the latest iPhone 16 model when you sign up for an eligible wireless plan and 36-month financing.
- Google Pixel 8–> for $655 (save $104): The year-old Pixel 8 with 256GB of storage is still a fantastic mid-range phone if you value camera quality above all else. You could also opt for a discounted Google Pixel 8a<!–>.
- Samsung Galaxy Z Flip 6–> for $979 (save $241): A refined foldable with 512GB of storage that’s ideal for small-phone enthusiasts, content creators, and Samsung fans.
- Motorola Razr 2023<!–> for $350 (save $350): The most affordable foldable phone on the market right now just got cheaper, with the 2023 Motorola Razr hitting an all-time low of $350. This is one of the best Prime Day phone deals you can nab right now.
- Samsung Galaxy S24 FE and $100 Amazon Gift Card–> for $710 (save $100): You can choose between 128 and 256GB of internal storage and 4 colorways.
- Google Pixel 7 Pro<!–> for $450 (save $550): This smartphone from Google has 256GB of internal storage, a 24-hour battery life, and a Titan M2 security chip for enhanced data protection.
- Samsung Galaxy Watch 6 44mm–> for $170 (save $160): A combination smartwatch and fitness tracker with a 44mm display.
- OnePlus 12<!–> for $665 (save $235): In the market for a mid-range smartphone with 16GB of RAM and 512GB of storage? Check out the discount on the OnePlus 12.
- Motorola Moto G 5G–> for $129 (save $121): The 2023 Motorola Moto G is a budget-friendly 5G-ready smartphone with an excellent discount.
Prime Day headphone and speaker deals
<!–>
- Bose QuietComfort Earbuds II<!–> for $179 (Soapstone and Triple Black only) (save $100): Bose’s uniquely shaped earbuds feature the company’s best-in-class noise-canceling and software features compatible with any operating system. This was one of ZDNET’s most popular deals to date, and one of the best Prime Day headphone deals you can snag now.
- Bose Ultra Open Earbuds–> for $249 (save $50): This is one of the first discounts we’ve seen on Bose’s luxury earbuds that feature fantastic sound quality and reliable ambient awareness.
- Apple AirPods Pro 2 Wireless Earbuds<!–> for $169 (save $80): Apple’s premium earbuds are our favorite iOS-compatible earbuds, offering effective noise cancellation, great sound, and comfort.
- Sony Ult Wear over-ear headphones–> for $148 (Off White only) (save $52): We love Sony’s latest midrange over-ear headphones for their big, boomy bass, all-day comfort, and classic design.
- Sony LinkBuds Open-Ear Wireless Earbuds<!–> for $128 (save $52): Sony’s unique approach to open-ear earbuds shines through in the LinkBuds, and we love their comfort and practicality.
- Sennheiser Accentum Plus Over-Ear Headphones–> for $158 (Black only) (save $42): Sennheiser’s upper-midrange headphones are one of our favorites because of their unassuming design and impressive sound for their low price.
- Beats Studio Buds Wireless Earbuds<!–> for $80 (save $70): The Beats Studio Buds deliver effective noise cancellation, eight hours of continuous audio playback, and unique compatibility with native iOS and Android software features.
- Amazon Echo Buds with ANC–> for $35 (save $85): True-wireless earbuds with active noise cancellation technology, 15 hours of playback, and compatibility with Android and iOS devices.
- JBL Tune Buds<!–> for $50 (save $50): These earbuds that come in black, blue, and white, are half off right now, and offer active noise cancellation with smart ambient tech, four microphones, and up to 48 hours of battery life.
- Skullcandy Push Active–> for $40 (save $40): A pair of true wireless earbuds with a 43-hour battery life and Alexa compatibility.
- Marshall Emberton II portable Bluetooth speaker<!–> for $100 (save $70): This speaker balances great sound and a sleek, retro build.
- Sony S100F 2.0ch Soundbar–> for $98 (save $32): This soundbar has a built-in tweeter, easy Bluetooth connection, and provides deep sound thanks to its Bass Reflex speaker.
- Yamaha Audio YAS-209BL Soundbar<!–> for $160 (save $200): The included wireless subwoofer gives you better bass, plus you can control this soundbar with Amazon Alexa built-in.
- Amazon Fire TV Soundbar–> for $95 (save $25): Outfit your Amazon Fire TV with this compatible soundbar that has Dolby Audio for fuller sound, clearer dialogue, and deeper bass.
Prime Day home and wellness deals: Robot vacuums, security cameras, and more
<!–>
- Amazon Echo<!–> for $50 (save $50): Grab one of Amazon’s most popular Echo devices for half off.
- Dyson Airwrap Hair Styler–> for $500 (save $100): Snag the popular Dyson multi-styler for $100 off ahead of the holiday season.
- Shark FlexStyle Hair Styler<!–> for $235 (save $65): If the Dyson Airwrap is a tad too expensive, Shark’s popular FlexStyle system is 22% off right now.
- Dyson V8 Plus Cordless Vacuum–> for $300 (save $170): If you’re hosting this holiday season, you’ll need a top vacuum cleaner to help you out. Dyson’s popular V8 cordless vacuum is available for 36% off right now — the best deal we’ve seen recently.
- Roborock Q7 Max+ Robot Vacuum + Mop<!–> for $360 (save $510): Vacuum and mop your floors with ease thanks to this Roborock’s 4,200 Pa suction and LiDAR navigation for flawless mapping – at 56% off, this is one of the lowest prices we’ve seen on this model.
- Shark AV2501AE AI Robot Vacuum–> for $300 (save $120): This is a great deal on a self-emptying robot vacuum powered by AI for efficient navigation.
- EcoFlow Delta 2 Portable Power Station<!–> for $459 (save $540): We’ve tested and recommended EcoFlo portable power stations, particularly for 56% off.
- Nixplay AI-Enhanced Digital Picture Frame–> for $138 (save $52): Save $52 on a digital picture frame perfect for displaying all of your favorite moments.
- Ring Alarm 5-Piece Kit<!–> for $150 (save $100): Set up a 1-2 bedroom home easily with this bundle alarm kit from Ring. You’ll get a base station, keypad, four contact sensors, one motion detector, and one range extender all for 40% off.
- Blink Video Doorbell + 3 Outdoor 4 Security Cam Bundle–> for $120 (save $200): Need whole home security? This Blink bundle comes with everything you need to get started, plus it’s 62% off. For less than $150, this is a steal.
- Blink Whole Home Security Bundle<!–> for $90 (save $110): If you’re looking for smart security in your home but don’t know where to start or what to get, this Blink bundle offers immense value. You’ll get an outdoor cam, a mini indoor cam, a video doorbell, and a sync module to get started. This is perfect for college dorms and apartments, too. This Prime Day security camera deal is so good that a ZDNET editor has already purchased it … twice.
- Amazon Eero 6+ Mesh Wi-Fi Router 3-Pack–> for $195 (save $105): Connect 75+ devices and receive wireless coverage for over 4,500 sq. ft with Amazon’s flagship mesh router bundle pack, which is 35% off during October Prime Day.
- DeWalt 20V Max Cordless Drill Kit<!–> for $99 (save $80): Need to do some handy work before the holidays? This DeWalt drill kit will surely help, and it’s 45% off right now.
- Ring Spotlight Cam Plus–> for $110 (save $60): This spotlight cam from Ring is great for outdoor use, plus it’s 35% off now.
- Ring Floodlight Cam<!–> for $120 (save $80): This wired outdoor security cam makes it easy to secure your yard, deck, and home. Get it for 40% off now.
- Ring Pan-Tilt Indoor Cam–> for $50 (save $30): Ring’s newest Pan-Tilt indoor cam features HD video and two-way talk, and it’s already 33% off during Prime Day.
- Ring Stick Up Cam<!–> for $55 (save $45): Need something for indoors? The Ring Stick Up cam is 45% off now, and features night vision, two-way talk, and more.
- Dyson Hot+Cool AM09 Heater/Fan–> for $300 (save $170): A combination space heater and oscillating fan with a 9-hour timer.
- Ego Power+ SNT2114 56V Snow Blower<!–> for $749 (save $100): This battery-powered snow blower has an all-steel auger and 21-inch clearing width.
- Nextbase iQ 2K–> for $450 (save $150): If you need a dash camera, you can save $150 off a Nextbase iQ 2K model.
- Canon PIXMA Wireless Color Inkjet Printer<!–> for $65 (save $95): Print documents with a color print speed of up to 6.8 IPM and black/white up to 13 IPM, alongside automatic double-sided printing for letter-sized documents.
- Levoit Air Purifier–> for $160 (save $30): This air purifier can clean the air in large rooms up to 1,800 square feet, and is compatible with an app so you can get pollen alerts and other notifications about your air quality.
- Theragun Relief Massage Gun<!–> for $120 (save $30): Relieve sore muscles with this massage gun that comes with three head attachments and an ergonomic design for easy handling.
Prime Day kitchen deals: Nespresso, KitchenAid, Keurig, Ninja, and more
–>
for $350 (save $100): Our staff’s favorite “secret weapon” for holiday baking, this stand mixer is on sale during October Prime Day.
Prime Day gaming deals: PS5, Xbox, and Nintendo
–>
for $650 (save $240 at Best Buy): Get an Xbox Series X game console, controller, and a 2TB SSD for all the storage you need for your wishlist and game library.
Alternative Prime Day deals from top retailers: Target, Best Buy, Walmart, and more
–>
for $700 (save $800 at Best Buy): Amazon isn’t the only place to save. Shop anti-Prime Day deals and save up to $800 on LG’s 2024 OLED webOS TV at Best Buy and get crystal clear viewing and a cinematic experience at home.
October Prime Day FAQs
What is Amazon’s October Prime Day?
Per Amazon, Prime Big Deal Days (more commonly referred to as “October Prime Day” or “Prime Day 2”) is a holiday kickoff event designed to offer Prime members exclusive access to early holiday deals across popular categories and top brands. Amazon’s Prime Day sales occur twice yearly, once in July and once in October, with several smaller sale events, like Amazon’s Big Spring Sale, popping up on the calendar throughout the year.
When is October Prime Day 2024?
Amazon announced in September that the 2024 dates for October Prime Day are October 8 and October 9. Last year, the October Prime Big Deal Days sale occurred on October 10 and October 11.
When will October Prime Day deals end?
October’s Prime Big Deal Days is a two-day sale event that mimics the format of July Prime Day. Customers should expect deals to expire as early as 11:59 p.m. PDT on the second day of the sale, though it’s normal for some deals to hang around for hours or often days after. Although there’s no way of knowing which discounts will stay or go when the clock strikes midnight, we’ll continually update ZDNET.com with the best deals that are still live even after the sale ends, so be sure to check back.
Prime Big Deal Days vs. Prime Day
So what’s the difference between the October Prime Big Deal Days sale and the main July Prime Day sale? Not much. Both sales feature some of the deepest discounts of the year on Amazon products (like Echo devices, Kindles Fire TVs, Ring security cameras, Eero routers, and more), along with tons of deals sitewide on everything from household essentials to kitchen gear to phones and other tech. October Prime Day is meant to be more of a holiday shopping kick-off event, and you’ll find some deals that are different from July’s sale, but they are largely comparable.
How did we choose these early October Prime Day deals?
As a ZDNET editor, I only write about deals myself or a team member would want to buy — devices and products we desire, need, or would recommend. I looked for deals that were at least 20% off (or are hardly ever on sale), using established price comparison tools and trackers to determine whether the deal is actually on sale and how frequently it drops.
I also examined customer reviews to find out what matters to real people who already own and use the deals I recommend. These recommendations may also be based on my own testing (or testing by another ZDNET expert) — in addition to extensive research and comparison shopping. The goal is to deliver the most accurate advice to help you shop smarter.
Do I need to be an Amazon Prime member to shop October Prime Day?
As the name implies, only Prime members in participating countries can shop the October Prime Big Deal Days event. If you don’t have a membership, you’ll need to enroll prior to the shopping event’s kickoff to access exclusive deals and offers.
How much is an Amazon Prime membership?
Amazon Prime<!–> costs $14.99 per month, or you can purchase an annual membership for $139, saving you a few dollars.
Also: These 5 new Amazon features make finding the products you need even easier
All college students and those aged 18 to 24–> are eligible for a discount and can pay $7.49 per month or $69 per year. In addition, those with qualified government assistance<!–> (which may include select seniors) can receive a Prime membership for just $6.99 after their free trial.
What are the best October Prime Day 2024 deals?
ZDNET’s experts are searching through Prime Day sales to find the best discounts by category. These are the best deals so far:
You can also find the best October Prime Day deals by price:
And the best deals from other retailers this week: