We’re literally hours away from Apple unveiling the new iPhones, Apple Watches, and possibly new AirPods, so this is arguably the worst time to purchase any of these products.
Also: I upgrade my iPhone every year, but the iPhone 16 worries me – here’s why
The new iPhone models are expected to bring significant upgrades, including enhanced AI capabilities and improved hardware features. The next-generation Apple Watches should feature new health and fitness tracking capabilities, along with a revamped version of watchOS.
For those in need of tablets for work or that back-to-school frenzy, Apple has addressed — for the most part — the great iPad wasteland, updating the iPad Air with M2 silicon, and fitting the iPad Pro models<!–> with its new M4 chip. The iPad–> now also features an updated price tag — everything else remains the same — so that’s back on the menu, but be aware that you’re still buying hardware released in October 2022.
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Beyond that, Apple’s lineup seems pretty strong, from the M3 MacBook Air systems–> to the 14- and 16-inch MacBook Pro laptops<!–> powered by the M3, M3 Pro, and M3 Max chips (but still no M3 Ultra… yet).
The ‘Naughty’ list
Don’t buy these devices:
- iPhone 15 and the Apple Watch line: An imminent refresh is on the way, so avoid now.
- AirPods: As much as I love AirPods, they’re getting old, and a refresh is expected this month.
- iPad Mini: Released in September 2021, this tablet’s age is worth keeping in mind. Two and a half years is a long time in tech. Would you pay full price for an iPhone 13, which was released at the same time? No, you wouldn’t.
- iPhone SE: Apple released this handset in March 2022 and rumor has it there won’t be another one. Other rumors say the next one will launch this year, or sometime in 2025. We’ll see.
- Mac Studio: The M2-powered Mac Studio is no longer the beast it was, and given that it’s over a year old and running on previous-generation silicon, I suggest giving it a miss and getting a MacBook Pro–> instead.
- Apple TV: Last updated in October 2022, this device is due for a refresh, possibly alongside the iPhone, so unless you desperately need a new one, wait a few months.
- Powered by the M3, M3 Pro, or M3 Max chips
- Up to 22 hours of battery life
- 8GB to 128GB of unified memory
- 512GB to 8TB of SSD storage
- Liquid Retina XDR display
- Ports galore, with up to three Thunderbolt 4 ports, an SDXC card slot, an HDMI port, a MagSafe 3 port, and a headphone jack
- Apple M3 chip (no M3 Pro or M3 Max option)
- 24-inch 4.5K Retina display
- 8GB to 24GB of unified memory
- 512GB to 2TB of SSD storage
- Super-thin all-in-one desktop
- Seven vibrant colors
The ‘Nice’ list
Apple M3 MacBook Air
Apple’s MacBook Air has an M3 chip – more oomph to tackle heavier-duty AI tasks.
Review: M3 MacBook Air: Apple’s AI computer for the masses has arrived
Along with the updated processor, this MacBook Air can also power two external monitors with the lid closed, making it a great desktop replacement – just add two screens!
With prices for the 13-inch M3 MacBook Air starting at $1,099–>, and the 15-inch version starting at $200 more<!–>, these systems represent some serious processing power for an extremely competitive price (especially when you consider these are Apple laptops).
Apple Vision Pro
Apple’s newest product is the company’s foray into mixed-reality spatial computing.
Also: 10 reasons the Apple Vision Pro is secretly brilliant
It’s hard to bet against Apple, but a futuristic set of goggles with a starting price of $3,499<!–> doesn’t feel like the easiest thing to sell. Still, Apple is Apple, and if any company can convince consumers to part with large sums of cash (and developers to create apps for a new platform that could fall flat on its face), it’s Apple.
Apple 14-inch and 16-inch MacBook Pro
This lineup of MacBooks has the entire lineup of M3 chips – from the powerful M3 to the insanely powerful M3 Max. Here are the specs:
Also: M3 MacBook Pro buying advice: Who it’s really for (and who should stick with M2 MacBook Air)
Apple’s 24-inch iMac
Apple refreshed the iMac in October 2023, and while it has the same 24-inch, 4.5K Retina display, it received the M3 chip upgrade. Here are the highlights:
Also: Apple’s M3 iMac disappoints 27-inch display devotees, but does anyone really need that?